Build a Creative Style
That Gets You Seen.
Are you:
Still looking for your unique style and voice?
Stuck in the small client zone?
Struggling to come up with authentic project ideas that feel true to you?
Building a brand or work that feels inconsistent?
Creating treatments, sending pitches, posting religiously, but yet to shoot a bigger commercial campaign?
I hear you—because I was there a few years ago.
My work and mind felt chaotic. I didn't know what I was doing wrong, I was trying to please everyone and anyone. Others were booking their dream clients while I was stuck in the 'small client zone' where people operate from the place of scarcity.
Everything changed when I realised that we can't change people's perceptions, but we can perfect our craft so that we attract the right opportunities. I had to build a brand that was unique and had something to offer.
Now I'm excited to share my method with you.
I Will Teach You
How to build a brand that connects with your dream clients, agents, and art buyers
With exercises and real-life examples I used for my own business
How to build a unique style and creative voice that authentically feels like your story
We will cover what these people are looking for and things to avoid when you present yourself online
How consistent branding creates trust (and more bookings!)
You will learn how to create a cohesive brand across your whole business, basing everything on your brand story
How to gain clarity around your ideal clients
Start working on projects that feel meaningful and support the life you always wanted! Soon you will have the choice to work less or earn more-or maybe both. But first we need to do the work!
It all starts with your past.
To create a photography business and body of work that uniquely feels you, we first must uncover who you are and the story that shaped you. Your creative voice isn’t something you find—it’s something you unlock.
Step into the spotlight
And become the photographer everyone wants to work with!
I’ve used this exact method in my own business, and over the last two years, it’s tripled my income (yes—tripled!). These days, I work part-time, keep Fridays and weekends free for family adventures, and fill my week with exciting projects alongside brilliant creatives.
And now? I want that kind of freedom, fun, and financial flow for you too. That’s exactly why I created this resource—to help you build the business (and life!) you’ve been dreaming of.
Grab it now for just £48 ✨ [valued at £120]
When it comes to something as meaningful as discovering your artistic style, the value is honestly priceless. But I’ve created this resource with love—and with you in mind—so it’s accessible, inspiring, and ready to help more beautiful work make its way into the world… starting with yours.
FAQ
How long does it take to complete the guide?
The guide itself is a quick read—just 24 pages, so you can easily get through it in under an hour. But the real magic happens in the exercises. Depending on how deep you want to go (and how reflective you’re feeling), they can take anywhere from a few days to a few weeks. I personally recommend giving yourself space to explore, revisit, and really let your ideas simmer. It’s not about rushing—it’s about building something that feels truly you.
What if I'm not a food photographer, can this be applied to other niches or artistry like painting?
Absolutely. This guide can be applied to any creative industry that uses colour, textures and storytelling for their work.
I'm new to photography, is this useful for me?
Yes! In fact, this guide is perfect if you’re just starting out. It’s designed to help you get clear on your style, voice, and direction before all the noise of the industry starts to influence you. Whether you’ve been shooting for two months or two years, this will help you build a strong foundation that feels aligned with who you are—so you can grow with confidence, clarity, and creativity. No experience required, just curiosity and a big ol’ creative heart.
What if I lose my copy is it possible to get a new copy for free?
No worries at all! Just send us an email at jenni@helinfoodphotography.co.uk and we’ll make sure you get a fresh copy of the guide. For safekeeping, I recommend saving the PDF to your computer or an external hard drive so you’ll always have it on hand whenever inspiration strikes! 😊