Shoot Projects With Confidence
Creative storytelling with artificial lighting
Do you find lighting challenging or hard to navigate? Are you hoping for more consistency in your work? Or simply just looking for new ways to improve your lighting?
This ebook is for commercial photographers looking to improve their lighting to match their personality.
Who is this ebook for?
commercial food or still life photographers 1-2 years into their journey
This ebook is designed for someone who is comfortable with their camera and knows the basics of photography but is looking for ways to improve their work through lighting.
Learn how to
1. Create lighting that’s tailored to your brand (P.S. This gets you hired!)
We create a mood board to help you visualise the lighting style that speaks to you personally. A strong personal brand will help you stand out and attract higher-paying clients.
2.choose between equipment depending on your location
Whether you're shooting stills or film - in a studio or in a restaurant, we will explain what you should take into consideration when choosing your equipment.
3.position your lights through live demos
We share real examples from our previous shoots to showcase how we positioned our lighting to get the desired outcome. Most of our images are shot with hard lighting, but the principles of light work exactly the same across different styles.
4.setup your rim light, key light and fill light
We share our step-by-step guide on how to set up your lights when working with a 3-light setup: Rim light, Key light, and Fill light.
5. navigate tricky lighting situations
We will cover troubleshooting tips and things to keep in mind when you're working with artificial lighting.
6.copy our lighting equipment list for your next shoot
If you're not sure what to buy or where to get started or you are working on a budget - we have got you covered. We share our full lighting equipment list that you can purchase for under £1000.
What Others Say
"As a photographer with advanced knowledge of lighting, I was still looking to improve my understanding of certain fundamental aspects. This e-book has been the perfect resource, filling in the gaps and providing me with practical insights. The written format is ideal for getting all the necessary information without feeling overwhelmed. A great part of the e-book is the live demo section, where you can see how the scene and lighting are set up, with clear descriptions and illustrations that make everything easy to understand."
"Jenni's ebook is a game-changer. For anyone striving to achieve a specific look or style, this resource is invaluable. From pre-shoot planning, including in-depth question asking, to meticulous attention to detail—like wardrobe choices and camera setup—Helin’s guidance is unparalleled. Her insights into artificial lighting, such as the importance of adjusting fill light power relative to key light, have been instrumental for me, a relative newcomer to the world of food photography. If you’re seeking to elevate your skills and achieve your desired aesthetic, I highly recommend investing in this ebook."
What's included
Learn how to elevate your lighting to get noticed by more clients.
- Build a story with your lighting
- Branding guide + visual branding exercise
- Choosing equipment for specific shoots
- Basic Lighting Principles: Key light, Fill light, Rim light, Reflections, White Balance, Even lighting, Highlights, Gobos, Gels
- 8 Lighting demos and explanations from our previous client shoots
- Guide for 3-light set up
- Troubleshoot
- Extra: Equipment List For Small Budgets
Download Your Lighting Ebook For £18.90/$23.90
